'Know Your Customer' is a programme that teaches you how to dig into the underlying emotional drivers behind people's attitudes by translating their everyday speech, making it easier for you to tap into their true motivations. Whether you're a budding entrepreneur, designing your first customer avatar or a seasoned marketer who wants to get a deeper understanding of what drives us as human beings, this is for you.
Using our signature, holistic communication model, QF83, 'Know Your Customer' is designed to fully engage you in the learning process. This process is taught presencially in small groups, which means we have limited enrollment periods for the course.
